Club App Is Live on iOS and Android — the Invite-Only Gate Is Gone

What Actually Changed

Club has existed for months — we covered it when it arrived in April as an invite-only Patreon competitor. The difference now is access. Invite-only platforms are, by design, a closed loop: creators cannot bring an audience that cannot sign up. Removing the gate and shipping mobile apps on the same swing is the point at which the platform becomes testable by anyone.

Mobile matters more here than it would for a desktop tool. Subscription and tipping platforms live or die on how little friction sits between a viewer wanting to pay and paying — and for most audiences that journey happens on a phone.

What Creators Get

Communities is the new arrival at launch and the most interesting item on the list — customizable shared spaces rather than a one-way creator feed. Club also says expanded customization, achievements and participation features are on the roadmap.

The Beta Numbers

Club describes the 100,000 as organic, achieved without sustained marketing. Worth reading with the usual caveat: these are company-reported beta figures, not audited numbers, and “members” is a softer metric than paying subscribers. The 90% retention stat is measured after account creation, which is a generous baseline for any platform.

“Creators deserve a platform that supports their success. With the official launch of Club and its app, it's now easier than ever for creators to build lasting businesses around the audiences they've worked hard to grow.”

The Number Club Still Has Not Published

For a platform positioning itself against Patreon, one figure decides everything and it is missing: the revenue split. Club has not said what percentage creators keep.

That matters because the split is the whole argument. Kick — from the same founders — built its creator pitch on a 95/5 split, which is the most aggressive in streaming and the single loudest reason creators tried it. If Club intends the same play, publishing the number is the easiest win available to it. Until then, any “better than Patreon” comparison is a claim about features, not economics.

Also worth keeping in view: the founder group also runs Kick, which reported 100 million registered users against 10 million weekly actives and no profit yet. The pattern that team is good at is acquiring users fast; the open question on both platforms is what happens after.

Is It Worth Setting Up?

At this stage Club is a low-cost thing to try and a bad thing to bet on. Claiming your name and testing the apps costs an evening, and there is a real first-mover argument on a platform that says discovery is its differentiator — early accounts on a discovery-driven platform tend to benefit if it works. Moving a paying audience off an established platform before the split is public is the part to hold off on.

Setup walkthrough: what Club.com is and how to join. For the wider picture, monetization strategies covers how a membership platform fits next to subs, tips and sponsorships.