Platform GuideCHZZKKorea

How to Stream on CHZZK: Complete Guide for Naver's Streaming Platform

January 29, 2026
14 min read

CHZZK (치직) is Naver's premier streaming platform that has rapidly become one of Korea's leading live streaming services. Launched by Naver, South Korea's largest search engine and web portal, CHZZK offers creators a powerful ecosystem with deep integration into Naver's services and access to a massive Korean audience.

What is CHZZK?

CHZZK (치직, pronounced "chee-jik") is a live streaming platform developed by Naver Corporation, Korea's largest internet company. Launched to compete with established platforms like AfreecaTV (SOOP) and Twitch, CHZZK leverages Naver's vast ecosystem including Naver Pay, Naver Shopping, and Naver Membership to provide creators with unique monetization opportunities and viewers with seamless integration across Naver services.

The platform focuses heavily on the Korean market and Korean-speaking audiences, with content ranging from gaming and esports to talk shows, music performances, cooking, and lifestyle streams. CHZZK's tight integration with Naver's ecosystem makes it particularly attractive for creators looking to monetize Korean audiences effectively.

Why Stream on CHZZK?

  • Naver Ecosystem: Access to millions of Korean Naver users.
  • Advanced Monetization: Multiple revenue streams with Naver Pay integration.
  • Growing Platform: Rapidly expanding with Naver's backing.
  • High-Quality Infrastructure: Reliable streaming with low latency.
  • Creator Support: Dedicated programs for content creators.
  • Cross-Platform Integration: Easy content sharing across Naver services.

Who are CHZZK Streamers?

CHZZK streamers are predominantly Korean creators who focus on the Korean-speaking audience. The platform has attracted top-tier Korean gaming streamers, professional esports players, K-pop content creators, variety show hosts, and lifestyle influencers. Many established creators have migrated from other platforms to CHZZK, bringing their dedicated fan bases with them.

Popular content on CHZZK includes competitive gaming (League of Legends, Valorant, StarCraft), mobile gaming, Just Chatting streams, mukbang (eating broadcasts), cooking shows, music performances, beauty and fashion content, and educational streams. The platform is particularly strong in gaming and esports content, reflecting Korea's position as a global gaming hub.

Who Should Stream on CHZZK?

  • Korean-speaking creators targeting Korean audiences
  • Gaming streamers focused on popular Korean titles
  • Esports professionals and competitive gamers
  • K-pop and Korean entertainment content creators
  • Creators wanting to leverage Naver's ecosystem for monetization

Step-by-Step Guide to Streaming on CHZZK

Getting started on CHZZK requires a Naver account and understanding of the platform's features. Follow these steps to set up your streaming presence on Korea's fastest-growing platform.

1Create Your Naver Account

  1. Visit Naver.com and click the sign-up button (회원가입).
  2. You'll need a valid Korean phone number for verification (non-Korean users may face limitations).
  3. Complete the registration form with your information and verify your phone number.
  4. Once registered, navigate to CHZZK.naver.com and log in with your Naver account.
  5. Complete your CHZZK profile with a channel name, profile picture, banner, and description.

2Apply for Streaming Access

  1. On CHZZK, click your profile icon and go to Creator Settings (크리에이터 설정).
  2. Navigate to the Broadcasting Settings (방송 설정) section.
  3. Apply for streaming privileges by completing the creator application form.
  4. CHZZK may require identity verification (주민등록번호 or alien registration for non-Koreans).
  5. Wait for approval, which typically takes 1-3 business days.

3Get Your Stream Key and RTMP URL

  1. Once approved, go to your Creator Dashboard (크리에이터 대시보드).
  2. Click on Broadcasting Settings > Stream Key.
  3. Copy your RTMP Server URL and Stream Key.
  4. Keep these credentials secure and never share them publicly.
  5. You can reset your stream key if it becomes compromised.

4Configure OBS Studio for CHZZK

  1. Download and install OBS Studio if you haven't already.
  2. Open OBS and navigate to Settings > Stream.
  3. Set Service to "Custom".
  4. Paste your CHZZK RTMP Server URL into the Server field.
  5. Paste your Stream Key into the Stream Key field.
  6. Click Apply and then OK.

5Optimize Stream Settings for CHZZK

Recommended Video Settings:
  • Base Resolution: 1920x1080 (Full HD)
  • Output Resolution: 1920x1080 or 1280x720
  • Downscale Filter: Lanczos (best quality)
  • FPS: 60 (recommended for gaming) or 30 (talk shows)
Output Settings:
  • Video Bitrate: 5,000-8,000 Kbps for 1080p60
  • Encoder: x264 or NVENC H.264 (NVIDIA GPU)
  • Rate Control: CBR (Constant Bitrate)
  • Keyframe Interval: 2 seconds
  • Audio Bitrate: 160 Kbps
Audio Settings:
  • Sample Rate: 48 kHz
  • Channels: Stereo

6Set Up Your Stream Layout

  1. Create multiple scenes in OBS for different parts of your stream.
  2. Add sources: game capture, display capture, camera, images, text, browser sources.
  3. Design overlays with Korean text and aesthetics that appeal to Korean audiences.
  4. Configure audio sources for your microphone and desktop audio.
  5. Test everything before going live to ensure smooth operation.

7Go Live on CHZZK

  1. In OBS, click Start Streaming.
  2. Go to your CHZZK Creator Dashboard in your web browser.
  3. Set your stream title (방송 제목), category/game, and tags.
  4. Add a thumbnail image to attract viewers.
  5. Configure stream settings like chat mode and viewer restrictions if needed.
  6. Your stream should now be live! Engage with your chat and build your community.
  7. When finished, click Stop Streaming in OBS.

CHZZK Monetization Options

CHZZK offers multiple ways for creators to earn revenue through its deep integration with Naver's payment ecosystem.

Donations (치즈/Cheese)

Viewers can send "Cheese" (치즈) - CHZZK's virtual currency - to support streamers:

  • Direct purchases through Naver Pay
  • Revenue share for creators (typically 60-70%)
  • Custom donation messages and alerts

Subscriptions (구독)

Channel memberships with exclusive perks:

  • Multiple subscription tiers available
  • Custom badges and emotes for subscribers
  • Recurring monthly revenue

Ad Revenue

Earn from advertisements shown on your streams:

  • Pre-roll and mid-roll ads
  • Revenue based on views and engagement
  • Integration with Naver's advertising network

Sponsorships & Partnerships

Brand deals and collaborations:

  • Work with Korean brands and companies
  • Integration with Naver Shopping for affiliate sales
  • Promotional opportunities through Naver ecosystem

Best Practices for Growing on CHZZK

Content Strategy for Korean Audiences

  • Speak Korean: Korean language proficiency is essential for success on CHZZK.
  • Understand Korean Culture: Incorporate Korean memes, trends, and cultural references.
  • Consistent Schedule: Stream regularly at times when Korean audiences are active.
  • Engage with Chat: Actively respond to viewers in real-time to build community.
  • Leverage Naver: Cross-promote on Naver Blog, Cafe, and other Naver services.
  • Popular Games: Focus on games popular in Korea like League of Legends, Valorant, StarCraft.

Frequently Asked Questions

Do I need a Korean phone number to stream on CHZZK?

Yes, creating a Naver account requires a Korean phone number for verification. Non-residents may face challenges accessing the platform. Some users have reported success using virtual Korean numbers, but this may violate platform terms of service.

Can international streamers succeed on CHZZK?

While possible, CHZZK is primarily designed for Korean-speaking audiences. Success requires Korean language proficiency and understanding of Korean culture. International streamers who speak Korean fluently and create content tailored to Korean viewers can find success.

How does CHZZK compare to SOOP (AfreecaTV)?

CHZZK is newer but backed by Naver's vast resources and ecosystem. SOOP has a longer history and established community. CHZZK offers better integration with mainstream Korean services, while SOOP is known for its unique culture and monetization features like "star balloons".

What equipment do I need to stream on CHZZK?

At minimum: a PC with decent specs (CPU: i5/Ryzen 5 or better, 8GB RAM), webcam (optional but recommended), microphone, stable internet (10+ Mbps upload), and OBS Studio. Korean streamers often invest in high-quality audio equipment as voice quality is highly valued.

How do I get paid on CHZZK?

Earnings are paid through Naver Pay to your verified bank account. You'll need a Korean bank account to receive payments. Payment schedules and minimum payout thresholds vary, so check CHZZK's creator dashboard for current terms.

What are the best stream times for CHZZK?

Peak viewing times in Korea are typically evenings from 7 PM to 12 AM KST (Korean Standard Time), and weekends. Late-night streams (12 AM - 3 AM) can also attract audiences. Consider your target demographic when choosing stream times.

Ready to Start Streaming on CHZZK?

CHZZK represents the future of Korean live streaming with powerful backing from Naver and innovative features. While it's primarily a Korean-language platform, creators who can connect with Korean audiences have tremendous opportunities for growth and monetization.

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